Indian Institute of Information Technology
Sri City, Chittoor District, Andhra Pradesh

Guest Lecture on "Impact of Technology in Entertainment Industry"

IIIT SriCity Organised a presentation on 'Impact of Technology on entertainment' on 14th Nov 14, presented by Mr. Dhanukodi, CTO of Peppermedia. The presentation covered areas of entertainment involving digital consumption and the challenges faced by entertainment industry over internet. It also covered efficient techniques of digitizing videos and Content Management System. Also challenges on computing, storage, distribution, user engagement and viral growth were discussed. The presentation covered ideas of geo-blocking, content delivery networks and recommendation engines. The programme concluded with a discussion session in which lots of questions were asked by the audience.